Welcome, nice to meet you, etc.
Now, tell me why you're here:
"I want you to write persuasive copy that aligns readers with my values and goals... AND cultivates desire to do business with me!"
"I want you to teach me what's working now in persuasive content, and how to use it to attract enthusiastic buyers and fans!"
"I want you to host a private virtual workshop to help my marketing team craft content and copy that work!"
"I want more Lee - livestream schedules, videos, podcasts, books, whatever - lead the way!"